Evolette Locin undertakes the digital marketing efforts of PickleChoo Arena, a pickleball facilities management arm of TAG International. Evolette Locin helps PickleChoo Arena improve their online presence, reach more potential customers, and ultimately grow their business.
Search engine optimization (SEO)
This involves optimizing PickleChoo Arena’s content to rank higher on search engines like Google and Bing. Evolette Locin conducts keyword research, advises on structure, writes content, and builds high-quality backlinks to improve its search engine rankings.
The page targets how players search — terms like “pickleball court Singapore” — so PickleChoo Arena reaches nearby players who are ready to book.
Clear sub-headings and genuinely useful information about pickleball give the page the depth search engines reward — and the context new players need.
Social Media Marketing
Evolette Locin helps PickleChoo Arena build and maintain a strong presence on social media platforms like Instagram. This can include creating and posting engaging content, running targeted social media ads, and engaging with followers.
- The content that we post include both photos and videos of the facility
- We included the booking link on our page for easy access
Using Instagram Ads, we can view insights such as number of accounts reached, follower vs non-follower percentage and more.
Content marketing
Evolette Locin helps PickleChoo Arena to create and publish high-quality content that educates and engages potential customers. This includes blog posts, videos, infographics, and more.
Booking engine design and development
Evolette Locin also helps PickleChoo Arena to design, structure and implement a professional, user-friendly pickleball court booking engine for customers to book their pickleball courts for rental.
Booking engine, powered by Planyo that is easy to use
Analytics and reporting
Evolette Locin provides regular reports on the performance of PickleChoo Arena’s marketing campaigns, including website traffic, lead generation, and customer engagement of management for their review.
Excel sheet showing the number of bookings and price each month
Evolette Locin 