Operator Portfolio — Ventures We Run, Scale, and Advise

At Evolette Locin, proof is not a slide deck. It is a live portfolio. Every business consulting framework, digital marketing system, and sports marketing strategy we deploy for clients has already been battle-tested on the ventures below. These are not case studies. These are operating assets we run today — in Singapore’s most competitive niches.

Hospitality & Luxury F&B

Miyu Omakase & Sushi @ Duxton — Singapore’s premier fine-dining Japanese omakase experience. Operates at permanent capacity without discounting or paid advertising. Built entirely on Agentic SEO, demand architecture, and precision digital positioning. The live proof of our scarcity engine methodology.

Miyu @ Dempsey — The expansion of the Miyu brand into Singapore’s Dempsey Hill precinct. Demonstrates the repeatability of our demand-architecture framework across multiple high-end F&B formats.

Miyuni — An evolution of the Miyu brand concept, extending the luxury dining portfolio through strategic positioning and knowledge graph architecture.

Sports Marketing Singapore — Tennis & Racket Sports

Winchester Tennis Arena — Singapore’s only indoor public tennis courts. Our live laboratory for tennis marketing services, court utilisation optimisation, Agentic SEO, and search dominance for “Tennis Coach Singapore.” Every system deployed here transfers directly to our sports marketing clients.

TAG International Tennis Academy — Singapore’s premier competitive tennis academy. Full digital positioning, coach recruitment architecture, and local SEO systems deployed and owned by us.

Sanwa X Tennis Academy — A managed tennis academy client demonstrating our end-to-end tennis marketing services framework: from digital acquisition to membership architecture.

CoachXT.sg — A specialist tennis coaching platform built on structured data, knowledge graph SEO, and high-intent keyword dominance for “tennis coach Singapore.”

Sugita Tennis Asia — Regional tennis brand positioning and digital marketing for elite coaching operations across the Asia-Pacific.

PickleChoo Arena — Pickleball facility marketing and digital positioning. Demonstrates our sports marketing Singapore framework applied to an emerging racket sports niche.

PickleChoo Prime — Premium pickleball membership architecture and retention system design, built using the same tier methodology proven at Winchester.

Tennis Courts @ One North — Facility management and digital marketing for Singapore’s One North tennis precinct.

Entertainment & Lifestyle

Wave House Sentosa — Singapore Tourism Board award-winning entertainment brand. XT served as Group General Counsel for the global Wave Loch Group (2009–2019), earning the venue multiple industry nominations and awards. A foundational proof point of our high-stakes asset management capability.

Personal Brand & Specialist Verticals

My Scentiments by Nicolette — Niche lifestyle brand digital positioning and content velocity system deployment.

RockyPaglalunan.com — Personal brand architecture and search visibility for a specialist professional, demonstrating our methodology applied to individual operators.

Engage the Operators

Every venture in this portfolio represents a live proof point of our business consulting, digital marketing, and sports marketing frameworks. We don’t take discovery calls. We take portfolio audits.

→ Start a Strategic Conversation via WhatsApp — Request a Portfolio Audit